Natural Alternatives International

Natural Alternatives International
Type Public (NASDAQNAII)
Genre Health
Founded 1980
Founder(s) Mark A. LeDoux
Headquarters San Marcos, California, USA
Employees over 240
Website www.nai-online.com
For other companies with similar initials, see NAI

Natural Alternatives International (NAI) (NASDAQNAII) is an American company based in San Marcos, California which manufactures nutritional supplements such as Juice Plus. NAI was founded in 1980 by Mark A. LeDoux,[1] and had 241 employees in 2007. NAI's manufacturing facilities are located in Vista, California, Switzerland and Japan.[2]

Contents

Product Lines

NAI manufactures products sold by other companies such as National Safety Associates, Mannatech, Arbonne International, NuSkin Enterprises, Jenny Craig, and Dr. Reginald Cherry. NAI previously held a multi-million dollar contract with the U.S. Olympic Committee, which expired in March 1997.[3]

NAI experienced a dramatic shift in its financial situation when NuSkin Enterprises, one of NAI’s largest customers, did not renew its manufacturing contract and began the process of transferring to another manufacturer. Sales subsequently declined 15.5% from $67.9 million USD in 1998, with a net profit of $5.9 million, to $57.4 million in 1999, with a net loss of $2.9 million.[4]

Juice Plus

One of their main products is Juice Plus, launched in 1993, which was brought up during the O. J. Simpson murder case in 1995, since O. J. Simpson was the product's chief spokesperson.[5]

NAI manufactures Juice Plus products through an exclusive worldwide manufacturing agreement with National Safety Associates.[6] During the fiscal year ended June 30, 2006, National Safety Associates accounted for approximately 38% of NAI's net sales.[7]

Management

Executive Management

Retired Officers

References